Our Story - Reaction Foundry

Our Story

Some highlights of our journey so far

TLDR

We started with creativity…

Specifically, helping communities and artists work together to make their community a more creative, empowered place.

And ran a festivals like EQUAROX, the festival equality, as a way to combine arts, community development, and activism.

We started looking more at the societal context that affected arts and what drew us together on the entrepreneurial journey

We needed to R3SET...

We started experimenting with design thinking, crowdfunding, social media, blockchain, cooperatives and other innovative community development models.

That work lead us to Holyoke. And the importance of narrative development in shifting the beliefs and perceptions of a community.

We learned how a community to be empowered, it must be able to share it's own story, and started to develop a multimedia platform.

We were called to the Berkshires...

And started to combine the power of design thinking, networking, and celebration.

And we held our first true ID3A Jam

We discovered The people wanted a better way to connect. A way to share their story and learn about their neighbors and the things that were going on around them.

So we launched a podcast studio...

SP3Ak EASY Studio was designed to help communities and organizations share their story

We worked with 1Berkshire to launch the first podcast to attract and retain entrepreneurial residents for Berkshire County

That Berkshire Podcast pilot launched on all podcast platforms

We helped start a movement...

We helped launch the Berkshire Black Economic Council and built their first website...

We partnered with the Blackshires Community Empowerment Foundation to launch the first pilot of the EL3VATE Community Empowerment Platform

We initiated and partnered with the Berkshire Black Economic Council for the 2020 SUCC3A ID3A Jam.
The ID3A Jam was designed to create a holistic, collaborative framework for Berkshire Black businesses, community leaders, and the larger Berkshire County community.

Then COVID Struck...

With lockdowns starting on the day of our event, we reorganized 120+ person SUCC3SS ID3A Jam into 6 online events

We launched the first online group for entrepreneurs based in Berkshire County, MA.

We partnered with EforAll to help 60+ local entrepreneurs survive the transition to online only business during the initial phases of the COVID-19 lockdowns

We kept jamming...

We worked with the Association of Black Business Professionals of Springfield to design a better way for anchor institutions to do business with minority entrepreneurs

We worked with Roots Rising to help them define their new community farm

We helped the W.E.B. Du Bois Sculpture Project engage the community in a more meaningful and effective way

We facilitated a leadership program...

We helped launch the first leadership accelerator program for BIPOC leaders in Berkshire County

We helped cultivate the power, connection, and purpose of the group, and introduced them to a network of community organizations

We celebrated our graduates at the Berkshire Innovation Center with our partners and the graduate's friends and family

What's next?

Meet The Partners

Back to top

About Us

We invest in, develop, and test models of collaboration and innovation.

Contact Us.

First Time?

How We Collaborate

More

Education

What We Do

Systems

Who We Serve

Media

How We Help

Events

More

Ready to R3think Everything?

Join Team #R3SET

© 2025 Reaction Foundry | Sitemap